DC Paid Family Leave
Project type: Branding Refresh Programs: Illustrator, Indesign, Photoshop
Update the look and feel for the company to reignite the importance of paid leave options
The DC Office of Paid Family Leave works with DC employers and residents to support the utilization of Paid Family Leave. With them growing more, they felt it was time to refresh the look of their information collateral.
The company wanted to utilize their unique colors palate as a guide to the different kinds of care they offer. Using this color-coded system, I was able to present the information in a way that maintained the company's brand while also giving each informational piece its own identity.